Risen
October 25, 2025 1:00 PM
Risen is a powerful portrait of perseverance and transformation. Arriving in Canada at a young age from Italy, Sam Mercanti faced racism, cultural barriers, and limited opportunities. From humble beginnings in Hamilton, Ontario, to the heights of entrepreneurial success, his journey is not just about building a business—it’s about building a legacy.
Documentary, 64m, Hamilton Canada
Dir. Moe Masoudi
Risen is a powerful portrait of perseverance and transformation. Arriving in Canada at a young age from Italy, Sam Mercanti faced racism, cultural barriers, and limited opportunities. A high school dropout who struggled to find his place, Sam overcame personal and societal challenges to build an empire. From humble beginnings in Hamilton, Ontario, to the heights of entrepreneurial success, his journey is not just about building a business—it’s about building a legacy.
Narrated by the iconic James Woods, the film brings Sam's story to life with emotional depth and cinematic resonance. Through personal archives, candid interviews, and rare footage, the documentary explores his role in pioneering CARSTAR in Canada and overcoming trials that shaped his values and leadership.
Told with honesty and warmth, Risen is as much about human resilience as it is about entrepreneurship. The documentary artfully weaves past and present, including voices of family, employees, and business leaders who were touched by Sam’s unwavering drive and belief in doing good.
Moe Masoudi is an award-winning filmmaker, storyteller, and founder of Moetion Picture Productions. With a career spanning over three decades in film, media, documentary, and commercial production, Moe is known for creating emotionally resonant, socially impactful films that bridge cultures and generations.
An Iranian immigrant himself, Moe brings a deeply personal lens to his work, often focusing on themes of resilience, identity, and human connection. He has directed numerous projects across North America and internationally, showcasing stories that amplify underrepresented voices and celebrate community.
Risen is one of Moe’s most ambitious documentaries to date, blending traditional cinematography with AI-enhanced visuals to breathe new life into archival material. Narrated by Hollywood icon James Woods, the film exemplifies Moe’s commitment to crafting visually striking, soul-driven narratives that inspire and uplift.
